Wednesday, December 7, 2011

GRAPHICON 2011


On the first day of December, the Davao Association of Animators and Designers organized a graphic design conference at the Abreeza Ayala Mall. The event was dubbed as GRAPHICON 2011. The event was addressed to graphics and motion design enthusiasts as well as to students who want to venture on this field. A group of respected individuals coming from Manila, Cebu and Davao was invited to be the speakers of the said event. We were educated in motion and graphics design, copyrights and many other topics in which every person during the event listened intently.

The first speaker was Sonny Leon, an instructor from PCCI. He discussed about how to find the right balance for your design. What strikes me the most during his presentation was I thought design was all about being creative but he explained that logic is also needed to design to form the right mixture. He also showed to us that even with simple tools (e.g. Microsoft Powerpoint) coupled with a creative mind can result to amazing results. Another speaker, Drei Boquiren, told us that we were our own piggy bank so we must invest in ourselves – there is nothing wrong on spending our money to satisfy our wants. Eric Su, founder of PicLyf.com, discussed to us what design is and where it is headed. His explanation of design changed my perspective on the matter. I learned from him the difference between art and design. Design is how it works while art is only focused with aesthetic value. Elaiza Cristine Magno also taught us that in real life, having a good job doesn’t mean having a good salary but doing what you want to do. But the speaker that inspired me the most was Seph Mayol, a Multimedia Designer, who has been working with clients abroad making microsites and animations. Aside from his very interesting topic what amazed us the most was his story on how he go to his position right now. We learned that with determination we can defy all odds and achieve our dreams.

I always has been fascinated with design specifically with graphics and motion design and web design but I knew that I was not that creative to make this things yet after I knew that design is not merely an aesthetic value it gave me a light that I may have a chance to pursue into becoming a designer. The whole convention was a success and hopefully it will be a yearly event this will not only help the design industry of the city but also to discover new prospects for the next generation of designers.

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